2017 AREA CODE BASEBALL
31st
YEAR
2,563
# OF HIGH SCHOOL
BASEBALL PARTICIPANTS
24
REGIONAL TRYOUTS
8
UPPERCLASS TEAMS
6
UNDERCLASS TEAMS
8
UPPERCLASS REGIONS
6
UNDERCLASS REGIONS
575
MLB SCOUTS & NCAA COACHES
IN ATTENDANCE
30
MLB TEAMS & MLB SCOUTING BUREAU
IN ATTENDANCE
MEDIA
2017 AREA CODE
BASEBALL GAMES AWARDS
MOST OUTSTANDING PLAYER
MICHAEL SIANI
YANKEES • OF • 2018
WILLIAM PENN CHARTER • GLENSIDE, PA
ETHAN HANKINS
NATIONALS • RHP • 2018
FORSYTH CENTRAL • CUMMING, GA
MOST OUTSTANDING PITCHER
MOST OUTSTANDING PLAYER
BOBBY WITT JR.
RANGERS • INF • 2019
HERITAGE • COLLEYVILLE, TX
MOST OUTSTANDING PITCHER
SANSON FALTINE
RANGERS • RHP/INF • 2019
RICHMOND TRAVIS • RICHMOND, TX
AREA CODE
BASEBALL GAMES
2017 PRODUCT
• Uniform Top • Uniform Pants • Uniform Socks • Uniform Belt • Lifestyle Hat • Short Sleeve Tech Tee • Long Sleeve Tee •
• Three Quarter 4040 Shirt • Lifestyle Shorts • 4040 Compression Sliding Shorts • Fleece Pullover • Polo Shirt •
• Backpack • Duffle Bag • 4040 Turf Shoes • 4040 Cleats • MXQIKAB3 Training Shoe • MCRUZOG Lifestyle Shoe •
NB FOCUS GROUPS
NEW BALANCE APPAREL TEAM WAS ON LOCATION CONVERSING WITH ATHLETES,
WHILE GATHERING VALUABLE FEEDBACK ON THE LIFESTYLE GEAR
• ATHLETES WERE ENCOURAGED TO "DESIGN THEIR OWN" NB T-SHIRT IN THE PLAYERS LOUNGE
• MATT NUZZO WITH NB BASEBALL FOOTWEAR SHOWCASED NEW PRODUCTS TO FAMILIES & ATHLETES AT OPENING CEREMONIES AS WELL AS THE PLAYERS LOUNGE
2017 AREA CODE BASEBALL GAMES
OPENING CEREMONY
SATURDAY, AUGUST 5TH • BLAIR FIELD
THE OPENING CEREMONY FOR THE 31ST AREA CODE GAMES KICKED OFF AT BLAIR FIELD FOR THE SECOND YEAR! ALL PARTICIPANTS AND THEIR FAMILIES IN ATTENDANCE ENJOYED A DINNER PROVIDED BY LEGENDS RESTAURANT.
• ANDRE ETHIER, NB ATHLETE & AC ALUMNI, MADE A GUEST APPEARANCE AND WAS ABLE TO SPEAK ABOUT HIS EXPERIENCE AT THE AC GAMES
• AT THE CONCLUSION OF THE CEREMONY, ATHLETES WERE RELEASED TO RECEIVE THEIR NEW BALANCE GEAR ON BLAIR FIELD
MLB SYMPOSIUM
MONDAY, AUGUST 7TH • LONG BEACH AIRPORT MARRIOTT
• PRESENTATION BY MLB - CHUCK FOX, MANAGER OF BASEBALL OPERATIONS AT MLB
• MLB DRAFT PROCESS
• Q & A SESSION
• APPETIZERS & BEVERAGES PROVIDED
RBI CLINIC OUTREACH
WEDNESDAY, AUGUST 9TH • JOE ROGERS FIELD
• 51 TOTAL PARTICIPANTS FROM PARAMOUNT, DOWNEY, CARSON, AND LYNWOOD
• EACH PARTICIPANT RECEIVED AN NB T-SHIRT & TRAINING SHOES
• MILWAUKEE BREWERS ASSOCIATE SCOUT, NATE TROSKY, LED THE RBI CLINIC WITH THE HELP FROM SEVERAL AC GAMES ATHLETES.
N.E.G.U. OUTREACH
"NEVER EVER GIVE UP"
WEDNESDAY, AUGUST 9TH • BLAIR FIELD
• 3 COURAGEOUS KIDS BATTLING CANCER VISITED BLAIR FIELD
• THE NEW YORK YANKEES TEAM GOT TO SPEND TIME WITH THE 3 BOYS & THEIR FAMILIES
HITTING THE BATTING CAGES, RUNNING THE BASES AND HUNG OUT IN THE PLAYERS LOUNGE
AREA CODE BASEBALL GAMES
HOMERUN DERBY
PRESENTED BY
WEDNESDAY, AUGUST 9TH • BLAIR FIELD
NOLAN GORMAN
3B • REDS
WINNER OF THE 2017 AREA CODE BASEBALL GAMES
HOMERUN DERBY PRESENTED BY
AREA CODE BASEBALL GAMES
SOCIAL & DIGITAL OVERVIEW
6
POST
518
ENGAGEMENTS
200,000
TOTAL IMPRESSIONS
50K
HOMERUN DERBY
LIVE STREAM
AREA CODE CHANNELS
66
POST
13,288
ENGAGEMENTS
1.9M
TOTAL IMPRESSIONS
2.5M
POTENTIAL REACH
MENTIONS
2,175
22
POST
31,030
ENGAGEMENTS
159,000
VIDEO VIEWS
973
USES
NB BRANDED GEO-FILTERS
106K
VIEWS
